1292134607
Webs of influence : the psychology of online persuasion : the secret strategies that make us click / Nathalie Nahai.
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Author: Nahai, Nathalie,
Publication year: 2017
Format: Book
Edition: 2nd edition.
Publisher: Harlow, England : Pearson, 2017.
ISBN: 9781292134604 (pbk.) :
Description:
Previous edition: 2012.
This book contains all the technological savvy you need to develop an online strategy that will catapult your business to the next level and take it global with dazzling results. Packed with amazing new techniques, big ideas, and the latest developments, it offers the insights, guidance and practical input of a leading expert.
Specialized.
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Physical Description:
xiii, 238 pages : illustrations (colour) ; 24 cm

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