0470477237
Socialnomics : how social media transforms the way we live and do business / Erik Qualman.
Cover
Author: Qualman, Erik, 1972-
Publication year: 2009
Format: Hardback
Publisher: Hoboken, N.J. : Wiley,
ISBN: 9780470477236 (hbk.) :
Description:
Business
Marketing
Social media
Media
Advertising
Despite popular belief, social media is not just for teenagers, and its economic promise is limitless. Social media is so powerful that it is causing a macro shift in corporate and personal behaviour. This book introduces the concept of Socialnomics and its ability to eliminate inefficient marketing and middlemen.
Specialized.
Provide rating Provide rating Provide rating Provide rating Provide rating Provide rating Provide rating Provide rating Provide rating Provide rating
Other formats
Paperback:Socialnomics how social media transforms the way we live and do business:2012.:Rev. and updated [ed.].
Physical Description:
xix, 265 p. ; 24 cm.

Availability

Loading...
Users who borrowed this title also borrowed
Other titles by the author
Similar titles
111806514X
0062295020
1840788631
0330533274
Author: Blaxill, Gina.
0789749025
Author: Miller, Michael, 1958-
1119651425
Author: Serdula, Donna, author.
0008318999
Author: McNamee, Roger, author.
1472230078
Author: Butler, Marcus, author.
0750281065
0750292792
Author: Sutherland, Adam, author.
1119541344
Author: Eagle, Will, author.
1442251530

Language Language