The Financial Times guide to business development : how to win profitable customers and clients / Ian Cooper.
Publication year: 2012
Publisher: Harlow : Pearson,
ISBN: 9780273759539 (pbk.) : 0273759531 (pbk.) :
With over 500 tips, tactics, techniques and thought-provoking business questions, this is the authoritative guide to attracting more customers.
Series: Financial Times guides
xvi, 176 p. ; 24 cm.
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