0552174866
Life's a pitch... : how to sell yourself and your brilliant ideas / Stephen Bayley & Roger Mavity.
Cover
Author: Bayley, Stephen,
Author: Mavity, Roger,
Publication year: 2017
Format: Paperback
Edition: [New] edition.
Publisher: London : Corgi Books,
ISBN: 9780552174862 (pbk.) :
Description:
Previous edition: London: Bantam, 2007.
Includes index.
The pitch is the absolute essence of modern business. Ideas are the most valuable commodity in the modern economy and it is human skill which develops them. Offering a mixture of mentoring, graphics, anthropology, market research and modern Machiavellianism to prepare you for success, this book tells you how to handle human transactions.
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Physical Description:
327 pages ; 20 cm

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