Getting to like : how to boost your personal and professional brand to expand opportunities, grow your business, and achieve financial success / Jeremy Goldman, Ali Zagat.
Publication year: 2016
Publisher: Pompton Plains, NJ : Career Press, 2016.
ISBN: 9781632650474 (pbk.) :
It's not an exaggeration that your brand and reputation could make - or break - your career. In order to connect with new employers and clients and transform your potential into success, you need to establish your unique digital identity, build strong relationships with your audience(s) and gain visibility for all the right reasons. 'Getting to Like' is a practical, actionable guide to anticipating and staying one step ahead of the curve - and your competition. Each chapter provides specific examples for effective communication and engagement.
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