Based on his 2013 Reith lectures, this is an entertaining conversational look at “what art is” and tries to demystify the often “elitist” world of modern art and those involved in it drawing from his own experience. Asking the questions that often scare people, he reassuringly allows the reader to feel more confident about art and offers some gentle guidance and rules that might help allow other ways of seeing, which do not have to be “right” or “wrong”. Ultimately, his conclusion is that there is no right answer to what is “good or worthwhile art” but what matters is the individual response to it, much like classic literature or poetry, which can be equally intimidating for people. An accessible, engaging read.