1118960874 
Book The lean product playbook : how to innovate with minimum viable products and rapid customer feedback / Dan Olsen.
Publication year: 2015
Format: Book
Publisher: Hoboken : Wiley,
Resource type: Physical
ISBN: 9781118960875 (hbk.) :
Notes:
Formerly CIP.
Introduction: Why Products Fail and How Lean Changes the Game xvii Part I Core Concepts Chapter 1 Achieving Product-Market Fit with the Lean Product Process 3 What is Product-Market Fit? 3 The Product-Market Fit Pyramid 4 Quicken: from #47 to
Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to a
Description:
xxii, 309 pages : illustrations ; 23 cm.
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