Author: Sutherland, Adam,
Publication year: 2014
Format: Hardback
Publisher: London : Wayland,
Resource type: Physical
ISBN: 9780750280679 (hbk.) :
Notes:
Includes index.
This title takes an in-depth look at Manchester United and the business behind one of the most well-known football brands in the industry. From small beginnings, this club has found international success and a global fan base. This book explores how the business came into being, the successes and failures over the years, key facts about the industry, and much more.
Juvenile.
Series title: Big business